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Open · Closes 24 Aug 2026

Product Design Builder Award '26

Product Design • Research • Prototyping • Everyday Experiences

Prize · ₹5,000 · ₹2,000 · certificate + productivity kit

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Evaluation only · Open

Identify a real user problem and design a digital product that solves it thoughtfully. Demonstrate your research, product thinking, iterations, interface, and working prototype—not just attractive screens. Individual participation.

What you can win

₹5,000 · ₹2,000 · certificate + productivity kit

  1. 1.1st

    • Certificate

    ₹5,000

  2. 2.2nd

    • Certificate

    ₹2,000

  3. 3.3rd

    • Productivity Kit
    • Certificate

Also included

  • Participation certificate

    Get a verifiable certificate the moment you submit your work.

Overview

Design something people genuinely need — not another beautiful screen. Identify a real user problem and design a thoughtful digital product that makes the experience simpler, clearer, or more accessible. Judged on problem-solving and product thinking, not visual appeal alone. Individual participation · everyone can apply · registration closes 24 Aug 2026, 12:00 AM IST.

The brief

Who can participate

  1. Students from any academic discipline
  2. UI/UX and product design learners
  3. Early-career product designers
  4. Developers exploring product design
  5. Independent creators and professionals
  6. Self-taught designers

The challenge

Design or redesign a digital product that improves an everyday experience.

Choose a problem area

  1. Education and learning
  2. Careers and employment
  3. Healthcare and well-being
  4. Personal finance
  5. Accessibility and inclusion
  6. Productivity and collaboration
  7. Public or civic services
  8. Sustainability
  9. Any everyday experience that deserves a better solution

You may design a new product or substantially improve an existing experience. Your submission must clearly demonstrate the problem, the intended users, and why your proposed solution is better.

Use of AI

AI tools may be used for research support, ideation, content refinement, or design assistance. Participants must disclose:

  1. Which AI tools were used
  2. How they were used
  3. Which decisions and outputs were created by the participant

Undisclosed or substantially AI-generated submissions without original reasoning may be disqualified.

Important rules

  1. The submitted work must be original
  2. Existing portfolio projects may only be submitted if they are substantially developed during the challenge period
  3. Plagiarism, copied interfaces, or fabricated research may result in disqualification
  4. Prototype and document links must remain publicly accessible during evaluation
  5. Participants must explain their individual contribution if the project involved collaborators
  6. Wooble may showcase shortlisted submissions with appropriate attribution

Recognition

Selected participants may receive:

  1. Product Design Builder Award '26
  2. Finalist and special-recognition certificates
  3. Structured feedback from industry practitioners
  4. A verified proof-of-work entry on Wooble
  5. Featured placement across Wooble's channels
  6. Opportunities to be discovered by participating employers

Special recognitions

  1. Best Product Thinking
  2. Best User Research
  3. Best Interaction Design
  4. Best Visual Experience
  5. Best Accessibility Solution
  6. Emerging Product Designer

Deliverables

  • Problem statement — explain the problem, who experiences it, and why it matters
  • User understanding — research, observations, interviews, or evidence
  • Key insights — findings that influenced design decisions
  • User journey or task flow — current experience vs improved experience
  • Wireframes and iterations — how the solution developed
  • Final interface design — most important screens and interactions
  • Clickable prototype — public Figma or equivalent link
  • Design rationale — major decisions, trade-offs, and constraints
  • Testing and reflection — feedback received, improvements, and next steps
  • Submission format — one PDF case study (10–15 slides recommended), public prototype link, optional portfolio link, 2–3 minute walkthrough video, and participant contact details

Evaluation criteria

  • Problem understanding and relevance (20%)
  • User research and insight quality (15%)
  • Product thinking and decision-making (20%)
  • Usability and interaction design (20%)
  • Visual clarity and consistency (15%)
  • Testing, iteration, and presentation (10%)
  • A visually impressive interface without clear problem-solving will not receive a high score