Go Viral in 2 Hours

Hyper DigiTech is looking for creative marketing freshers who can think fast, create content, and understand how attention works on the internet.

Evaluation only · Open

Overview

Hyper DigiTech is looking for creative marketing freshers who can think fast, create content, and understand how attention works on the internet. This is not a theory-based competition. No marketing definitions. No PPT presentations. No memorized answers.

The brief

Participants must market a fictional or unusual product and create content that could realistically attract attention online.

Example ideas:

Maggi-flavored toothpaste Rechargeable notebook Silent crackers Cold coffee for coders Umbrella for dogs

The goal is not realism.

The goal is to test:

Creativity Marketing thinking Content execution Audience understanding Internet culture awareness Speed of execution

Deliverables

One social media promotional creative/poster
Marketing caption + CTA + hashtags
Short campaign explanation or marketing pitch
Viral growth strategy (how they would make it trend organically)

Evaluation criteria

Creativity & Originality
Marketing Thinking
Content Execution
Viral Potential