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Sales Development Representative

The Sales Development Representative (SDR) is responsible for identifying potential customers, generating qualified leads, and creating new business opportunities through proactive outreach. This role plays a critical part in driving revenue growth by engaging HR professionals, founders, recruiters, hiring managers, and key decision-makers through cold calling, email campaigns, LinkedIn prospecting, and follow-up activities. The SDR will work closely with Business Development and Marketing teams to build a strong sales pipeline and support business expansion.

Remote / Hybrid / Delhi / GurugramHybridFull-timeMid levelSales & Business Development1+ years

About this role

What you'll do

  • Generate and qualify leads through outbound prospecting activities.
  • Conduct cold calls, email campaigns, LinkedIn outreach, and follow-up communications.
  • Reach out to HR professionals, recruiters, founders, hiring managers, and decision-makers.
  • Schedule meetings, product demonstrations, and discovery calls for the Business Development team.
  • Maintain accurate prospect and sales activity records in CRM systems.
  • Build and manage a healthy sales pipeline.
  • Meet and exceed weekly and monthly lead generation targets.
  • Research target companies and identify new business opportunities.
  • Collaborate with Marketing and Business Development teams to drive revenue growth.
  • Track and report outreach performance and conversion metrics.

What we're looking for

  • 1–5 years of experience in Sales, Business Development, Lead Generation, or SDR roles.
  • Strong verbal and written communication skills.
  • Experience with cold calling and outbound prospecting.
  • Ability to engage and qualify potential customers effectively.
  • Familiarity with CRM tools and sales tracking systems.
  • Strong organizational, follow-up, and relationship-building skills.
  • Self-motivated and target-oriented mindset.
  • Ability to work independently in a remote or hybrid environment.

Skills

Required

Lead GenerationCold CallingSales ProspectingLinkedIn OutreachEmail MarketingCRM ManagementB2B SalesCommunication SkillsLead QualificationPipeline Management

Preferred

HubSpot CRMSalesforce CRMSales NavigatorSales Automation ToolsRecruitment Industry KnowledgeSaaS Sales

Experience

1+ years

Nice to have

  • Experience selling HR, Recruitment, SaaS, EdTech, or Technology solutions.
  • Knowledge of lead qualification frameworks (BANT, MEDDIC, SPIN Selling).
  • Experience using LinkedIn Sales Navigator.
  • Exposure to sales automation and outreach platforms.
  • Understanding of B2B sales cycles and enterprise prospecting.

Benefits

  • Competitive salary package.
  • Attractive performance-based incentives.
  • Opportunity to work with a fast-growing organization.
  • Career advancement and learning opportunities.
  • Collaborative and performance-driven work culture.
  • Flexible remote/hybrid work environment.
  • Exposure to high-growth sales and business development initiatives.

How hiring works

Here's exactly what to expect after you apply. You'll see your status at every step — no guessing, no ghosting.

  1. 1

    Apply

    Share your profile, links, and answers to a few role-specific questions.

  2. 2

    Quick pre-screen

    Complete a short async questionnaire. Usually 10–15 minutes.

  3. 3

    Video introduction

    Record a short one-way video so the team can hear how you communicate.

  4. 4

    Hiring manager conversation

    Final discussion with the decision-maker on fit, scope, and next steps.

  5. 5

    Final interview

    Last conversation with the hiring team before an offer decision.

  6. 6

    Offer

    Review terms, accept, and move into onboarding.